Get your Business in Shape with the Digital Marketing Bootcamp

Digital Marketing Bootcamp

Thousands of B.C. businesses will have the opportunity to hone their online skills with another extension of the B.C. Government’s popular Digital Marketing Bootcamp program.

“The Digital Marketing Bootcamp has been a huge success and is one of the ways we continue to support businesses that have been affected by the COVID-19 pandemic,” said Ravi Kahlon, Minister of Jobs, Economic Recovery and Innovation. “Through this program and our StrongerBC Economic Plan, B.C. business owners are empowered with knowledge, tools and skills that will help them pivot their businesses to match the needs of the changing digital world.”

The Province has provided Alacrity Canada with an additional $1.5 million to run the program and support more than 2,000 B.C. businesses and their employees to acquire the digital marketing skills they need to shift through economic recovery and beyond. In total, the Province has provided $6 million to the online program.

“On behalf of the entire Alacrity community, I’d like to thank the Province of British Columbia for their continued support of the Alacrity Digital Marketing Bootcamp,” said Richard Egli, CEO, Alacrity Canada. “Our team is pleased to help B.C.-based businesses strengthen their digital marketing skills and, in turn, increase their revenues. We can’t wait to train a further 2,040 students over the next year and support them in building strong and resilient businesses across B.C.”

Launched in late 2019 and extended in the summer of 2021, the Digital Marketing Bootcamp program has helped more than 6,000 participants get their business online, adapt to changing business models, respond to changing customer demands and spur business growth.

In addition to extending the Digital Marketing Bootcamp, the Province has begun the next steps in developing the Small Business Diversity and Inclusion Action Plan, which aims to support under-represented entrepreneurs in British Columbia.

Read the full news release: BC Gov News

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About Alacrity’s Digital Marketing Bootcamp

The Alacrity Canada Digital Marketing Bootcamp is a virtual skills-training program that aims to prepare you for the digital marketplace. This intensive Bootcamp involves daily experiential learning as well as mentorship sessions with marketing experts to help equip you with the knowledge, tools, and resources you need to thrive as a marketer. By the end of this Bootcamp, you will be ready to jump into a marketing role or help grow your business with a real understanding of how your work can contribute to and shape the marketing process.

BC Government Tuition Coverage: In order to facilitate greater access, Alacrity Academy is currently accepting applications for the Digital Marketing Bootcamp at full tuition coverage by the BC Government for students who meet eligibility criteria. If you have any questions about the Digital Marketing Bootcamp or Eligibility Criteria for BC residents, please contact Alacrity at

Now accepting applications on a rolling basis. Find out more and APPLY TODAY!